Dean Mahmoud
Chief Executive Officer
Expertise:
Installer Market & Lead Generation | Solar Pricing & Financing | Vetted Solar Installer Network
Education:
Bachelor of Science, Business Administration, Drexel University
Dean Mahmoud is the CEO of EcoGen America. He has connected tens of thousands of homeowners with residential solar installers across all 50 states since 2021, and works directly with installation companies on solar pricing, financing, and what homeowners actually pay for rooftop solar.
Has connected tens of thousands of homeowners with residential solar installers across all 50 states since 2021.
Works directly with installation companies on solar pricing, financing, and what homeowners actually pay.
Oversees the vetting and state-by-state coverage of EcoGen America's installer network across all 50 states.
Last June, New Jersey utility customers opened bills that ran 17% to 20% higher after the state’s annual power auction raised supply rates. The 2026 auction held rates flat, but the jump had already taken hold: at a statewide average of 23.23 cents per kilowatt-hour, New Jersey households now pay 29.7% more for electricity than the typical American home.
That rate is the reason solar still works here, even though the 30% federal tax credit disappeared for owned systems on January 1, 2026. A typical New Jersey system costs $17,286 before incentives and pays for itself in 7.0 years on the statewide average.
The price itself is ordinary. What sets New Jersey apart is its rate, its net-metering rules, and a 15-year SuSI payment worth $612 a year. Those decide what solar costs you here.

An 8 kW system in Wyoming runs $24,000 to $29,000 before incentives, at about $3.33 per watt installed. The federal 30% residential credit is gone and no state rebate exists, so the question is whether locking in your electricity cost now, while Rocky Mountain Power’s rates climb 3.3% a year with another 8.8% increase already filed, justifies a commitment that takes 12 to 18 years to pay back.
A rooftop solar system in Ohio costs $2.79 per watt installed, which puts the typical 7.68 kW system at $21,425. In 2026 that is also the final number: the federal residential credit pays nothing on a purchase, so there is no 30% reduction sitting underneath the sticker price. Ohio sits mid-market, 3.8% below the U.S. average, so what you negotiate on the invoice is the part of the decision you control.